I see many authors relying on the free WordPress.com and Blogger blogs to promote their blog. There is no denying that blogs is a great way to show case your work. You can see some of my books listed on this website. But what you must be doing is building a blog on your own domain name like this one here.
There is no better way to look more professional and build an audience. There are more chances of people buying books if they land on your site and discover a professional looking blog. Would you buy a book from this site or this one. Both of them are my own. I use the main one to promote the books that I have written in the form of blog posts and I use the free ones to build back links to the book as seen here. Both the blogs does the trick but a professional looking blog gives you that extra punch.
What do you need for a professional looking blog? First you need a domain name and then hosting. I suggest you use BlueHost which you can use. It takes about 10 minutes or less create a blog if you use BlueHost. They not only provide you will a free domain name, you can control all aspects of your domain from their control panel.
Here are the steps you need to create a blog:
1. Head over to BlueHost and click on the “sign up now” button find your domain name.
2. Once you have found your desired domain name then fill up all your details.
3. Find the most appropriate package. The best one to go for is the $6.95 monthly plan. You have to pay yearly though.
4. Once you have signed up, you will be given all the details for your domain name and your hosting. You will be then be taken to your control panel.
5. Click on Fanstastico or where it says WordPress where you can upload WordPress where is says install.
6. Choose a user name and password for your WordPress blog and you are ready to go.
It does sound intimidating but trust me; there is no substitute to a professional blog.
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